One of the first things anyone new to Internet Marketing does is to sign up for every conceivable Newsletter, Free Report and How To Videos. This is normal and good, for you will find a lot of valuable information out there in cyber space.
However, after a few months, two to three, is a good number I have found, you will start to see clear patterns emerging in the Newsletters. These can be loosely broken down into three categories.
The first is the Newsletter which arrives either every fortnight or monthly or in some instances on a more irregular basis. Usually these newsletters are full of valuable content. The authors are not trying to always flog you the latest gizmo, neither do they put FREE/READ NOW and other such attention grabbing headlines in the subject line. These newsletters are well worth keeping for the people behind them care about you and have a genuine desire to help you grow a healthy internet marketing business.
They may, from time to time, send you an invitation regarding a special offer, or something which they have personally found helpful but on the whole they do not run the close line between spam and help.
Further they will often have a way of personally contacting the author. Please do not abuse their generosity by emailing them with a daily update of your business, or worse your private life but it doesn't hurt to give them a quick email with a genuine question or just a thanks for all the great advice. Some actively seek inter-action and you will over time build up a really good rapport with these people.
The second type of Newsletter is the one which sends me racing to hit the unsubscribe url FAST! This type usually roll in daily, many even two or three times a day. The normal subject line screams out that "I MUST ACT NOW AND FAST" time is passing or what I personally find even more frustrating 'FREE OFFER' which, on closer inspection turns out to be 'free trial' for a limited period then an ongoing monthly expense, guaranteed to make a huge dent in your credit card!
This type of newsletter can have some preamble about how hard it is to make it on the internet, are you struggling? It's not hard once you have read a few to pick up quickly on the chosen method of drawing you in to buy whatever 'free' service, program they are offering, prior to the 'close'. These newsletter will rarely if ever have any worthwhile content they are purely Sales Pitches to get you to part with your hard earned money! My advice is UNSUBSCRIBE unless of course you want to part with your dollars.
Also in this category I place the ones where the author goes on and on ad nauseam about their wonderful holiday in the Bahamas or wherever, their new car, their new house etc., you get the picture I am sure. Whilst building a rapport with your readers is grand, it is extremely irritating, not to say time consuming, to read all about their holiday, as really when all is said and done it is not at all relevant to what you are aiming to achieve. Again, I always delete this type of Newsletter. I am too busy to waste time reading someone else's travel log, I prefer to live my own!
The third type of Newsletters are a combination of both the above. They are a little more frequent, coming around once a week and do contain "Free Offers" or outright sales pitches but also contain useful and helpful information as well. Some writers split the content, you will receive their fortnightly Newsletter with all the good stuff and then from time to time they will send you an email which is purely promoting a product/service. So long as the greater part of the newsletter is good solid information then I stay with them. For I do find that when they do send an email advertising a product they are quite straight about it all and the product is quite often something of real interest.
If you do find anything arriving in your mail box which you know you haven't subscribed to DO NOT hit the unsubscribe icon! These are pure spam mail and hitting the unsubscribe button just alerts the sender to the fact that there is a 'live' email address. In this instance the only thing to do is to delete the offending email and don't forget to also BLOCK SENDER! If you are really unlucky you may get a few more unwanted emails, they just use other sender addresses and names. Keep doing the above and you will find that these spammers will get sick of sending out their spam mail and the emails will stop! Want more on starting a SUCCESSFUL Internet-Marketing Business for FREE? The Newbie Blueprint
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2 comments:
are right on with this info. The types of marketing that goes on runs the gamut. This blog is off to a great start, you should join blogcatalogue, I love it.
Thank you James:). Sorry for delay in posting thank you, personal emergency kept me off-line for a few days. Will certainly go over to blogcatalogue, thanks for the tip.
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